For a long time, business leaders have relied on their experience and instincts to make big decisions. Intuition, shaped by years of working in their industries, helped them navigate challenges and take risks. But today, things are changing — and much of that change is because of artificial intelligence (AI).

AI is giving executives access to information and insights they never had before. Instead of depending only on gut feeling, leaders can now use data and advanced tools to guide their choices. AI can analyze huge amounts of data quickly, spot patterns humans might miss, and even predict what could happen next. This makes it easier for executives to understand their markets, customers, and competitors in much more detail.

One big advantage of AI is that it helps reduce bias in decision-making. Because it focuses on facts and patterns, it can bring a fresh perspective that isn’t influenced by emotions or habits. Executives can also test different strategies using AI-powered simulations and see which one is likely to work best.

That doesn’t mean intuition is no longer important. At the end of the day, human judgment — creativity, ethics, and vision — is still essential. AI doesn’t replace leaders; it supports them. The best decisions often come from combining the wisdom of experience with the power of data.

In short, AI is helping executives move from relying only on intuition to making smarter, more informed decisions. It’s not about replacing people, but about helping them lead with more confidence and clarity in a fast-changing world.